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RATES AND SPECS SUB-TOPICS
bullett General Rate Card bullett Marketplace & Classified

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2013 GENERAL RATE CARD

2013 Ratebase — 275,000
 
Advertising Rates
FULL RUN
Marketplace  
1/6 Page $5,400
1/12 Page $3,000
   
Classified  
1 inch $800
18 Words or less $500

Production Specs
Ad Size Non-Bleed
1/3 page square 4 11/16" x 4 3/4"
1/6 vertical 2 1/4" x 4 3/4"
1/6 horizontal 4 11/16" x2 3/8"
1/12 square 2 1/4" x 2 3/8"
   
Classified display specs  
1-inch 2 1/4" x1"

Production Schedule
Issue Ad Closing Ad Materials due On sale
Feb/Mar '13 11/9/12 11/20/12 1/1/13
Apr/May 1/11/13 1/22/13 3/5/13
Jun/Jul 3/8/13 3/19/13 5/30/13
Aug/Sep 5/10/13 5/21/13 7/2/13
Oct/Nov 7/12/13 7/23/13 9/3/13
Dec/Jan 9/13/13 9/24/13 11/5/13
Feb/Mar '14 11/8/13 11/19/13 12/31/13
  Material Requirements
MAGAZINE TRIM SIZE: is 8 1/4" x 10 7/8"
LINE SCREEN: 133
GENERAL FILE REQUIREMENTS: File must be submitted as PDF/X-1a:2001. Scanned images must be high resolution (300 dpi), CMYK (no spot colors, RGB, LAB, or ICC color profiles), and saved in TIFF or EPS format.

All fonts must be included and be Type 1 or 3 (no TrueType).

DIGITAL FILE NAMING: The job number and/or advertiser name should be used to name the file. Do not use the magazine title as the file name. File name(s) must be less than 23 characters.

FILE SUBMISSION: All materials should be e-mailed to Lynn Laudenslager at lynn.laudenslager@rodale.com

PRODUCTION COSTS: The 15% commission will be forfeited if we produce your ad or re-create your digital file to meet press compliance.

Any questions regarding inserts or BRCs, contact Karen Stinner, Magazine Production Manager, at 610-967-8009
www.organicgardening.com